Australia’s government has unveiled plans for some of the world’s toughest anti-smoking laws, saying it would force big tobacco companies to use plain green packaging for cigarettes despite the threat of industry legal action.
Minister for Health and Ageing Nicola Roxon said on Thursday the draft laws, which will shortly go to parliament, would, if passed, help reduce thousands of smoking-related deaths each year that cost the economy A$31.5 billion ($32.9 billion).
“This plain packaging legislation is a world first and sends a clear message that the glamour is gone. Cigarette packs will now only show the death and disease that can come from smoking,” Roxon told reporters.
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