According to reports from Europe overnight, senior Volkswagen Group officials have admitted a deal to buy the Italian brand from owner Fiat could be on the cards.
Despite an official denial from Fiat and no official comment from Volkswagen, German industry newspaper Automobilwoche carried a quote from an unnamed "high ranking" VW executive that claimed the German firm is definitely interested in acquiring Alfa Romeo.
"Alfa is a globally recognised brand with sporty genes and a great tradition," said Automobilwoche's VW insider. "If such a treasure could be had, we must not hesitate too long."
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Friday, August 27, 2010
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