Fueled by great word of mouth, 20th Century Fox's Rise of the Planet of the Apes opened to $54 million at the domestic box office—$20 million more than the best forecast.
Rise of the Apes is particularly drawing notice for its photo-realistic apes, which were created by Peter Jackson’s Weta Digital using advanced performance capture technology. Andy Serkis plays the ape Caesar, and is the movie’s lead character.
Directed by Rupert Wyatt, Rise of the Apes successfully relaunches the cult sci-fi franchise, and is a big win for the filmmakers and Fox’s marketing operation. Heading into the weekend, tracking suggested that the movie—also starring James Franco, Frida Pinto and John Lithgow--would open to $30 million to $35 million, tops.
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